industrial innovation: David Sherzer
Israeli technological revolution: water for all, for everything and everywhere!
Desert, forest, river or seaside, having almost the same water supply everywhere, this is the real global challenge of the third millennium. With a particularly arid climate, a record growth rate and a population exceeding 8 million inhabitants, Israel is positioning itself as a global R&D laboratory for securing management and forecasting aquifer needs.
Hence the development of pilot irrigation and hydration solutions.
With a reputation for a culture of innovation, Israel shares these technologies with all countries in Africa, Asia and Latin America that are facing polluted, waste or brackish water.
It is David Sherzer, a world-renowned expert, hence his nickname as the “wizard of blue gold” and CEO of his company UET, an undisputed and indisputable sector leader, who embodies this major advance.
Based in Omer, a small town of 9,000 inhabitants at the entrance to the Negev, David politely but firmly declined a brilliant Australian proposal to fulfil the old two-thousand-year dream of David Ben Gurion, his mentor: to have the Negev bloom again.
A dream come true today in Israel with the fruits and flowers of the desert, thanks to David, a character to discover!